About Us

Rooted in farming.
Driven by soil health.

Naa Mart began with a farmer's belief that caring for the soil is where better cultivation begins.

Years of working with farmers, understanding their challenges and sharing practical guidance helped shape that belief into the FSC Farming philosophy — and now into a more connected way of supporting fellow farmers.

Hands handling soil beside a young growing crop
FSC Farming Soil First – Crop Next
Portrait of Bathineni Sudhakar Chowdary
Bathineni Sudhakar ChowdaryFarmer and Agripreneur

A farmer first.
An advocate for the soil.

Creator of the FSC Farming Philosophy
Founder — Naa Mart & Nacro Biotech Limited

Sudhakar garu's journey began with farming itself. As a farmer and agricultural entrepreneur, he spent years working with bio-based agricultural products and closely engaging with the people who cultivate the land.

His work through Nacro Biotech Limited brought him into farmers' fields and conversations — about tired soils, changing seasons, choosing inputs, protecting crops and making cultivation decisions with limited information. Beyond selling products, he listened, explained and shared practical advice. Over time, those informal conversations became an enduring part of his work.

Across roughly two decades of agricultural experience, his focus has brought together soil restoration, practical agricultural innovation and the long-term prosperity of farmers. One conviction grew stronger: there is no lasting approach to crop health without first caring for soil health. A product may answer one need; understanding the farm and staying with the farmer can help address the larger journey.

His guiding beliefSoil First. Crop Next.

Care for the land, understand the crop, and help the farmer make the next decision with confidence.

FSC Farming.
Soil First – Crop Next.

Farmer Sustainable Community Farming is the philosophy that grew from Sudhakar garu's experience with farmers. It begins with an understanding of soil health, but it does not stop at the soil.

It encourages informed cultivation practices, relevant guidance at each crop stage, and a community where farmers can learn, ask questions and remain connected through seasons.

Care for the soil

Understand the land, organic matter, water and soil needs before making cultivation decisions.

Guide the crop

Consider the crop, its stage, local conditions and practical observations — not a one-size-fits-all recommendation.

Grow together

Carry farming knowledge forward through continued advisory, shared field learning and farmer relationships.

People are the roots of our work.

Naa Mart's foundation is built on years of listening to farmers, visiting fields and exchanging practical advice. Through the founder's agricultural work and Nacro Biotech's field relationships, that experience has involved thousands of farmer conversations and a wider network of field advisors.

These relationships and lessons from the field are the foundation of our work.

Nearly 20 yearsFounder's agricultural experience
60+ field advisorsExperience from the broader field network
5 statesHistorical farmer conversations and field experience

Experience becomes a more connected farming journey.

Naa Mart brings farmer relationships and the FSC Farming philosophy together through personalised advisory, farm information and relevant partners—across seasons.

Let's begin with a conversation.

Tell us about your farm or the agricultural services you provide. We'll start by understanding where we may be able to help.

Keeping the farmer's story connected

A connected farmer record brings field details, crop history, questions and advice together across seasons. It also helps farmers share relevant crop information with potential buyers when they choose to.

Nacro Biotech Limited is our first agri-input partner. We aim to work with other suitable suppliers and service providers where they can address farmer needs.